GALLERY POST
All elements surrounding our 25% off day 07.05.19
Discount instore & online
POSTCARD
FRONT
BACK
EMAILS
Day before
Day of
PRESS
New Zealand Herald, double page spread 07.05
DECALS
QUEEN STREET
NEWMARKET
SOCIAL
ORGANIC
Day before
FACEBOOK
On Facebook we published an Event which housed all of the 25% off Day information, and exclusions. Here we posted about some of the incredible Cosmetic GWPs.
The Event post had a reach of 7.5k people, with 99 engagements.
INSTAGRAM
An organic story was posted with an active countdown to midnight, when the discount was available online.
Viewed by 816 accounts
Shares 1
Replies 1
Profile Visits 26
Website Clicks 5
Calls 5
Day of
FACEBOOK
We posted a Facebook Offer, which creates an organic post. This reached 2.35k people, and had 67 post clicks. Our Facebook Event was also still active.
INSTAGRAM
Organic story.
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SOCIAL
PAID
We ran paid imagery on Social the day before, and day of. Stats still to come.
1200 x 628 Day before
1200 x 900 Day before
1200 x 1200 Day before
1200 x 628 Day of
1200 x 900 Day of
1200 x 1200 Day of
INSTORE
Generic A1 poster
Wellesley Street posters
Cosmetic Up & Overs
A4 Exclusion tickets
ONLINE
SMITHANDCAUGHEYS.CO.NZ
Home page banner | Day before
Home page banner | Day of
Landing page banner | Day before
full details and exclusions were below in HTML
Landing page banner | Day of
full details and exclusions were below in HTML
Bulletins | Day of only
ONLINE
EXTERNAL WEB ADS
Day before
‘Leaderboard’
‘Skyscraper’
‘Large Rectangle’
‘Medium Rectangle’
Day of
‘Leaderboard’
‘Skyscraper’
‘Large Rectangle’
‘Medium Rectangle’